The Greenwashing Challenge and LCA (rec)

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Permanent

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Agenda

We have gotten questions about greenwashing in our past webinars, so we thought the topic deserves its own episode. We want this webinar to be a transparent discussion about greenwashing and its challenges.

We will answer these questions:

If you do an LCA, does this mean you are safe from any accusations of Greenwashing?
How to tackle the challenges of communicating about your sustainability actions?

Marjo Hellman, communications professional and public speaker, will talk about the problems companies may face when communicating about sustainability.

Greg Norris, Harvard & MIT professor, entrepreneur and leading expert in LCA will talk about Greenwashing and LCA-related risks and how to avoid them.

AGENDA

Welcome by host Tanja Holm
Presentations by Marjo Hellman and Dr. Gregory Norris
Q&A

Environmental Impacts Academy

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